111 Strategies to Drive Massive Amounts of Traffic to a New Site
GENERATING TRAFFIC FROM SOCIAL MEDIA
- There is a lot out there on social media but I would concentrate on the big three social media sites which have the highest amount of time on site, they are Facebook, Twitter, and YouTube. Pinterest is a close fourth and is worthy of a look if you have a business that can benefit from this type of social interaction.
- Think of using Instagram as a way to monetize and drive traffic to your site.
- develop a strategy that does not focus on your brand but strives to build a community around what you are doing with your products or how they are used in someones lifestyle.
- Make compelling videos of your products that speak to your customers. Try to build around the lifestyle use of your products. Then upload them to YouTube and share the link, post it on your website, and you will be surprised at how many views you may get. One channel we had of just boring product videos got over 100,000 views in a relatively short time.
- If you have a compelling story or business that is quirky consider an inside series of the goings on in your business and publish a series of videos on it. You are looking for content that will go viral or at least connect with people and have a loyal following. A lot of people post their everyday life on YouTube and are well compensated for it. You just have to be committed, consistent, and have a flare for the dramatic.
- Use StumbleUpon it is easy to setup an account and stumble upon sites you like. Ask your friends to stumble your sites and you can even stumble your own likes.
- If you have a product site or an eCommerce store you should use Pinterest to showcase your products and provide a link back into your store. Make sure you pin only those photos on your own site.
- Tweet and Post every new article on your Twitter and Facebook.
- Setup a Disqus commenting account, and attach it to your own blog. Then use this account to comment on other blogs with good relevant comments and it will provide a link back to your site. With a good comment people will naturally want to visit your site.
- Make sure you setup an RSS feed and make it a link button on Social Media or in another place where people can access it and subscribe to your feed easily.
- Get people to share your content, products, or service with share-able social media buttons, contests, and discounts. Basically anyway you can get them to share is a good way to go.
- Make sure you submit your best articles on sites like StumbleUpon (see above), Digg, and other sharing sites.
- Post and be active on Reddit, there is a lot of information and good social juice you can get from Reddit so be active there or at the very least know about it and visit it.
- This is about your business and your site, so if you have a lot of family and friends or just a handful, ask them to share your site with others.
- Setup a Facebook group or Google community where people can engage with your company ask questions and learn from others.
- Make sure you understand the ever changing landscape of Facebook and make sure your page is unique, up to date, and on target for your brand.
- Setup a social media contest, ask users to guess an answer to a question for an entry into a drawing, have a caption contest, or a simple giveaway. People love free stuff, just make sure they like your page and send them to a place on your site to signup.
- Interact with your users and ask them what content they want to see from you and then write and article about it and comment on your Facebook post with the article link.
- Use a site like Twiends to help build your Twitter following, it is safe and natural.
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